Hotel Rosso23 - Wtb Hotels Florence Interior photoHotel Rosso23 - Wtb Hotels Florence Room photoHotel Rosso23 - Wtb Hotels Florence Exterior photo

Hotel Rosso23 - Wtb Hotels, Florence

Book on our site
up to 10% cheaper
than Booking.com
Check rooms and rates
From111US$ /night
Check-in
02Jun2026Select date
Check-out
03Jun2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

Piazza Santa Maria Novella 21, Florence, Italy, 50123
Great
8.9
9.2
/10
4.3
4.1
/5

Hotel Rosso23 - Wtb Hotels is a 4-star hotel situated in the historic center of Florence, directly overlooking Piazza Santa Maria Novella. This elegant establishment features a modern design, a bar, and a welcoming living area, making it suitable for both leisure and business travelers.

Rooms & Amenities

Rooms at Hotel Rosso23 are furnished with modern comforts, featuring air conditioning, a minibar, and satellite TV. Each room provides free Wi-Fi, a safe, and Egyptian cotton sheets, ensuring a pleasant stay for guests.

Dining & Nearby Options

A breakfast room is available on-site, along with a bar for refreshments. Nearby dining options include Chianineria Trattoria dall'Oste and Ristorante Il Latini, both within 0.5 km from the hotel.

Services & Facilities

The hotel features a 24-hour reception, a concierge service for booking tours, and a luggage room. The staff is multilingual and available to assist guests throughout their stay.

Location & Transportation

Hotel Rosso23 is within walking distance of notable attractions, including the Duomo, Uffizi Gallery, and Ponte Vecchio. Public transport options, including bus stops and Santa Maria Novella train station, are just a few minutes away.

View all

Select your room type

Hotel Rosso23 - Wtb Hotels offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals
Triple Room
2 persons
220 sq. feet 
1 King-size bed
Shower
Heating
Single Room
2 persons
110 sq. feet 
1 Single bed
Shower
Heating
Classic Double Room
2 persons
175 sq. feet 
1 King-size bed
Shower
Heating
Superior Double Room City View
2 persons
195 sq. feet 
1 King-size bed
Shower
Heating
Click button to see more rooms
Show all rooms
Show all roomsLess

Price and Room Availability Calendar

Check availability and prices for your dates now!

Facilities

Hotel Rosso23 - Wtb Hotels offers amenities for your comfortable stay and unforgettable experiences
Facilities: Great
8.8/10Review score

General

  • Non-smoking rooms
  • Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Lift

Guest Parking

  • Electric kettle

Services

  • Paid airport shuttle
  • Valet parking
  • Room service
  • Welcome drink
  • Happy hour

Dining

  • Snack bar
  • Bar/ Lounge area

Children

  • Cots

Room features

  • Air conditioning
  • Heating
  • Mini-bar

Self-catering

  • Electric kettle

Media

  • Flat-screen TV
Show more

Hotel Rosso23 - Wtb Hotels Location

Piazza Santa Maria Novella 21, Florence, Italy, 50123
Map view
Piazza Santa Maria Novella 21, Florence, Italy, 50123
Nearby
Square
Piazza del Duomo
1900 ft
Landmark
Campanile di Giotto
1900 ft
Church
Basilica of Santa Maria Novella
600 ft
Museum
Strozzi Palace
1300 ft
Museum
Riccardi Medici Palace
2000 ft
Museum
Museum of Opera of Saint Maria of Fiore
1900 ft
Church
Battistero di San Giovanni
1600 ft
Square
Piazza della Repubblica
1800 ft
Museum
Medici Chapel
1400 ft
Church
Ognissanti Church
1900 ft
Restaurants
Vincanto Ristorante
400 ft
Piazza di Santa Maria Novella 29 Rosso
Il Grillo
300 ft
Piazza di Santa Maria Novella 32r
Verdoliva Trattoria Toscana
100 ft
Piazza di Santa Maria Novella 25R
Chianineria Trattoria dall'Oste
1500 ft
Via De' Cerchi 40/R Via Alamanni 3/5 R Firenze
Trattoria al Trebbio
300 ft
Via delle Belle Donne 49r
Ristorante Alla Griglia
400 ft
Via Dei Banchi 25/R Via dei Banchi 25R
Restaurante Il Latini
1100 ft
Via Dei Palchetti 6/r
Cicalone
300 ft
Via Delle Belle Donne 43 R
Trattoria Za Za
1900 ft
26r Piazza del Mercato Centrale
Ristorante Palazzo Gaddi
600 ft
Via del Giglio 11
Caffe Santa Maria Novella
400 ft
Via della Scala 1/r
Getting around
City Centre
Florence3 min  ·  700 ft
Airports
Peretola (FLR)11 min  ·  4.2 mi
Galileo Galilei (PSA)122 min  ·  50.2 mi
Train
Florence Santa Maria Novella Railway Station5 min  ·  1400 ft
Bus
Bus stop3 min  ·  700 ft
Want to see Exclusive Early Booking Rate?
Get exlusive rates right now!
Check Rates
Property information and rules
Check-in
from 14:00-23:59
Check-out
until 12 pm
Guest Parking
Private parking is possible at a location nearby at EUR 48 per day.
Internet
Wireless internet is available in for free.
Breakfast
A buffet breakfast is served at affordable prices. 
Pets
Pets are allowed on request.
Languages
English, Spanish, Italian
Year renovated:
2009
Number of floors:
4
Number of rooms:
42

Reviews and Ratings

Feedback about Hotel Rosso23 - Wtb Hotels from previous guests about their experience.
Review score
Based on 714 verified reviews
8.9/10
Great
91%
Recommend
Breakfast
9.0/10
Cleanliness
9.1/10
Comfort
9.0/10
Facilities
8.8/10
Free Wi-Fi
8.5/10
Location
9.6/10
Paid Wi-Fi
5.7/10
Staff
9.4/10
Value for money
8.5/10
Guest reviews
based on 1140 reviews
8.9/10
No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.
Open reviews

Next best alternative

Consider them for your next trip.
Check-in
02Jun2026Select date
Check-out
03Jun2026Select date
Rooms and Guests2 Guests, 1 Room